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Home Staging Services

Liz Johnston is pleased to offer Complimentary Home Staging Services *, when you choose to list your home for sale with Liz and the Toronto real estate team at Sotheby's International Realty Canada.

What is home staging?

Staging a home for sale means making your living space warm, welcoming, more spacious and appealing to the widest possible audience of buyers. This home staging service will enhance the buyer's ability to appreciate the life they can have in their beautiful new home and will help them to visualize themselves in their new space. The process serves to remove any aesthetic distractions that may otherwise discourage prospective buyers from making a positive emotional connection with the residential property in question.

First impressions are very compelling; industry surveys have confirmed that potential home buyers make-up their minds about buying a new home within 30 seconds of coming through the front door of a house.

Through Liz's keen eye for style and experience gained with her design firm, End-to-End Design, Liz will guide you through the planning, scheduling and design process of staging a house. She will consult with you on important aesthetic considerations that will have a significant impact on the resale value of your home, including potential exterior improvements, de-cluttering your home, furniture selection and placement, color coordination, decor selection and arrangement, lighting enhancement and related homes upgrades.

Why is staging a house important?

  • Over 80% of home buyers look at homes they have found on the internet. Photos of your staged home can increase open house attendance and often lead to more showings and offerings.
  • Sellers who spent $500 on home staging recovered over 343% of the cost when they sold their home.
  • It is estimated that only 10% of home buyers can visualize the potential of a home; 90% will not be able to look past clutter, imperfections or dirt.
  • Home staging increases your residential property value and therefore your home selling price.
  • Staged homes often sell for 10% - 20% more than un-staged homes, with significantly less time being spent on the real estate market.
  • You will sell closer to, or above, your published real estate price.
  • Home buyers with demanding work schedules and other commitments will pay more for a home in move-in condition.

Contact Liz About Staging Your Home

* The value and extent of this complimentary home staging service is subject to assessment at the time of your Toronto real estate listing agreement, and the final terms of this home staging service are subject to variation with notice.

Trademarks owned or controlled by The Canadian Real Estate Association. Used under license.

The information provided herein must only be used by consumers that have a bona fide interest in the purchase, sale or lease of real estate and may not be used for any commercial purpose or any other purpose.

Information is deemed reliable but is not guaranteed accurate by TREB.

Toronto Real Estate Board - IDX Last Updated: 9/20/2017 7:52:53 PM